Schwäbische Werkzeugmaschinen GmbH: Windows app creates new opportunities at the trade fair

At this year's EMO in Hanover, Schwäbische Werkzeugmaschinen GmbH, global market leader in the field of multi-spindle machining centers for cutting all types of materials, took its trade fair presence to a new, digital level with Vuframe.

challenge

Difficulties in exhibiting their entire range of products at trade fairs.

Transporting and constructing large machines is expensive and complex.

There is a need for alternative presentation methods.

solution

At EMO, the global market leader set the goal of presenting its product range in a progressive way.

Windows app enabled interactive 3D presentation of all machine models via large touch screens.

User-friendly application supported employees and allowed visitors to explore the products on their own.

upshot

Employees were always well informed and were even able to present machines that were not physically available.

Significantly reduced costs and expenses for transportation, assembly and dismantling.

The application is also used at other trade fairs and sales are made available on mobile devices.

“Working with the studio was extremely intuitive and hassle-free. I was able to easily upload content of any kind and seamlessly integrate it into the application. I was also able to adapt our own content to our individual ideas using the numerous options in the studio. ”

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Fette Compacting: “The machine is right in front of me!”

At Interpack 2023, Fette Compacting presented the motto 'Together to the Next', emphasizing customer orientation and collaboration. Open discussions provided valuable feedback on innovative ideas and OSD production projects. Highlights included the new FE CPS dosing and mixing unit with FE55 tablet press and Vuframe's VR collaboration app in the 'Collaboverse section. '

challenge

High logistics and stand costs when taking the entire product portfolio to trade fairs.

Limit to graphic and print material as a cheaper alternative, but with limited benefits.

Trade fair planners are faced with the dilemma between costs and effectiveness when presenting their product portfolio.

solution

Presentation of the XR solution at interpack 2023.

Customers were able to see the FE CPS in action by wearing VR glasses.

Opportunity for customers to meet in a virtual room and interact with other participants and the exhibit.

upshot

Interactive touch display enabled visitors to experience machines that do not exist physically.

Fette Compacting's hybrid stand concept focused on new products and opportunities for encounters.

Mobile app allows salespeople to inspire customers with 3D visualizations and improves customer loyalty.

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Efaflex: The digital gateway to success

EFAFLEX Tor- und Sicherheitssysteme GmbH & Co. KG is already using digital solutions for product presentations. As a long-standing partner of Vuframe GmbH, the world market leader for high-speed doors uses a mobile app for iPads, which impresses with 3D, augmented reality and configuration options and supports sales.

challenge

Contemporary and appealing presentation of products at trade fairs.

The need to equip exhibition stands with physical exhibits while integrating digital experiences.

Objective: To convey customer benefits and the benefits of the product both through physical exhibits and through digital enhancements.

solution

Use of the latest and solution-oriented technologies at trade fairs by EFAFLEX.

Decision for a Windows-based trade fair application for use at trade fairs.

Consistent striving for innovation and global market leadership through the use of modern technologies at trade fairs.

upshot

Individually adapted app at BAU 2023 with four large touch screens.

Exhibition visitors were able to view various doors in 3D and configure color/size.

Improved product understanding and increased visitor engagement; support for employees in conveying information and conducting discussions.

”The touch screens are not only a crowd-puller, but also help us to integrate our products into our trade fair concept in an innovative and interactive way. With Vuframe®, we can further expand our digital presence and come a step closer to our claim of being a digital pacemaker. It is extremely helpful to offer digital solutions in addition to real exhibits.”

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Digitalization is not just a trend term at Eirich

For the first time, Maschinenfabrik Gustav Eirich GmbH & Co KG held two parallel trade fair appearances in Düsseldorf with almost no real exhibits.

challenge

Transportation and assembly of machines at trade fairs caused high costs and effort for Maschinenfabrik Gustav Eirich GmbH & Co KG.

Limited exhibition space at trade fairs and difficult presentation of many machines at the same time.

solution

Decision to refrain from using real exhibits and instead to use a digital display using the Vuframe® Windows application.

Integration of touch screens into the stand concept to provide access to various machines in 3D.

Using a mobile application on tablets for sales to place machines in real space using augmented reality and impress potential customers.

upshot

Efficient and cost-saving presentation of many machines through digital solutions.

Successful trade fair presence with a contemporary presentation of the products.

Authentic integration of digitization into Eirich's public image and products.

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How Vuframe's AR app makes work easier for sales and saves costs

GEBHARDT Logistic Solutions GmbH offers efficient and tailor-made logistics solutions. Their innovative developments help customers react quickly and reliably to logistical changes and new challenges. Until now, there has been no clear and straightforward solution to present their extensive range of products.

challenge

Establishment of paperless sales at GEBHARDT for optimal customer advice and support.

The need for modern presentation options for the GEBHARDT range, both personally and digitally.

The need for an efficient and cost-effective alternative to the traditional creation of physical patterns.

solution

Introduction of paperless sales through the mobile 3D sales solution from Vuframe®.

Using digital sample twins as an efficient alternative to the traditional creation of physical prototypes

Improving data security by securely sending sensitive data online using the Vuframe® no-code platform.

upshot

Optimum customer advice and support through comprehensive and vivid presentation of the GEBHARDT product range.

Time and cost savings when creating samples through digital sample twins.

Contribution to environmental and climate protection through paperless sales, reduced CO2 footprint and savings on trips and physical meetings.

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How a virtual steak is revolutionizing Weber-Stephen's product presentation

Emotions are one of the strongest influencing factors when it comes to buying decisions. Premium brands like Weber-Stephen in particular know how important the right product presentation is to convince buyers of the product. But what if the products can no longer be presented in the usual way?

challenge

Pandemic-related cancellation of trade fairs and events made physical product presentations difficult.

Requires rapid implementation of a digital solution for interaction and product presentation.

solution

Partnership with Vuframe® to develop mobile AR and VR apps.

AR app for interactive product presentations and VR app for immersive training.

upshot

Comprehensive product communication and interaction through AR app.

Current and sales-relevant information available on the go, reduces the need for paper documents.

Improved quality of sales training through immersive VR experience, reduces the need for physical training materials.

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Kautex Maschinenbau GmbH completely digital at the K trade fair for the first time

Kautex Maschinenbau GmbH is a world leader in innovative blow molding technologies. Since 1935, we have specialized in the development and manufacture of production solutions for high-quality plastic products such as gas canisters, drinking water bottles and children's toys. Courage, innovation and enthusiasm for technology continue to shape their actions today.

challenge

Traditional trade fair participation with high logistical effort, costs and environmental effects.

Uncertainty due to pandemic-related trade fair dates and planning difficulties.

The need to find new ways to achieve sustainability goals and respond to short-term changes.

solution

Professional Studio
- Step uploader to create SmartVu's yourself
- App editor to manage the mobile app

Mobile app (iOS & Android)
- Premium app with custom layout
- Localization addon (automatic switch to Chinese language version based on the device language)

Virtual Reality/ VR app (for Oculus/Meta Quest 2 VR glasses)
- Selection and view of various machines in an industrial scenario, inspection of individual machines

upshot

Elimination of logistical costs and CO2 emissions through digital presentations.

Higher flexibility and planning security when presenting products through digital tools.

Increasing efficiency and understanding of complex systems and machines through interactive 3D presentations.

”For us, Vuframe's 3D platform is the ideal tool to present our production solutions to our customers in an innovative way. At the same time, we are investing in a flexible and sustainable solution with Vuframe. Customers who do not travel to the exhibition can experience our technology virtually. In addition, the platform is also available to us after the trade fair and supports our sales team in presenting our solutions.”

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How Metrohm analysis devices are revolutionizing its sales with smart and secure 3D demos

Digital product presentation is essential for companies. Metrohm uses Vuframe's platform for 3D demonstrations to strengthen sales. They are a leading manufacturer of precision instruments for chemical analysis and offer quality assurance applications. They turned to Vuframe for an effective presentation of their portfolio.

challenge

Traditional product presentation at trade fairs was complex and not always effective.

Pandemic restrictions made physical customer conversations difficult.

Metrohm needed a digital solution for an appealing and comprehensive product presentation.

solution

Metrohm relied on Vuframe's 3D demo platform for smart and secure 3D demonstrations.

Development of a user-friendly mobile app for sales representatives to digitally present the product portfolio.

Integration of interactive 3D demos for a realistic illustration of Metrohm products.

upshot

Efficient and flexible presentation of the product portfolio through digital solutions.

Increasing sales effectiveness and customer interaction.

Successful use of the Vuframe app at trade fairs, such as analytica 2022, to inspire visitors through immersive 3D presentations.

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For innovative B2B & B2C products

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Your challenge

Explain better, convince faster

Speed and uniqueness are decisive in the race for attention. Presenting products that require explanation in a comprehensible and captivating way is time-consuming and very expensive.

Presenting products that require explanation in a comprehensible and captivating way is time-consuming and very expensive.

Our solution

Vuframe solves this problem: through 3D experiences that not only impress, but also clarify more easily, convince faster and sell better. And that's 10x as fast and 90% cheaper than any other visualization.

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Why 3D Demos

We turn your products into an interactive experience

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3D customer experiences from Vuframe

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Solutions

Turnkey solutions from a single source

With ten years of market experience and a well-coordinated team, we offer you modular solutions for every sector of the company — and, of course, competent advice and short implementation times.

10x as fast

3D renderings at the push of a button

Always a good picture at hand - 10x as fast. 90% cheaper. We create photorealistic 3D renderings for your products & CAD data sets at the push of a button.

Pure ease of use

Interactive visualization

Smart 3D demo & digital presentation of products. Created by experts — tailored to your needs. Delivered with cutting-edge technology.

Rethinking an event

Exhibition solutions
in 3D & VR

Organize events flexibly and cost-effectively: our digital 3D content for tablet, touchscreen and VR glasses make this possible.

Have good conversations

Apps for Sales, Retailers & Partners

Every product is always there in every conversation. On a tablet or in a web browser. This impresses your customers and yours
employees.

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Our services

Your partner for product visualization at all touchpoints in marketing & sales

Your full-service partner

We create smart and secure 3D representations for products, machines or complex systems.

Use existing data

Vuframe transforms your complex CAD & 3D data into compact, secure and interactive 3D visualizations.

Quick & reliable

Our process is “Made in Germany” and 10x as fast and 90% cheaper than any other visualization offer.

3D renderings

You can get our 3D renderings 10x as fast & 90% cheaper than anywhere else on the market. We'll render your entire catalog using a render pipeline.

3D configurator & simulation

We create interactive 3D configurators for your products. For the web or as an app or even in VR. With augmented reality function on request.

App development

Whether it's a digital catalog, sales app or virtual reality metaverse for education and training... Vuframe is your development partner. Some of our clients' apps have been running for more than 10 years.

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Testimony

What do customers say about Vuframe?

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Christian Jacob

With Vuframe®, we can further expand our digital presence and come a step closer to our claim of being a digital pacemaker.

Florian Siegel

We've looked around and watched the market, of course, but there is simply no one who comes close to what Vuframe can do.

Gabriele Engel

Vuframe and our Siemens Campus app enable us to inform employees interactively and in an exciting way. A great communication tool!

Konrad Wolfenstein

Vuframe is the most comprehensive and well-thought-out digitization for mechanical and plant engineering that I've seen so far.

About us

Meet the team behind Vuframe

As a leading technology company that specializes in developing advanced solutions for 3D visualization and interactive presentations, we are particularly

We are proud of our numerous awards, including the German Digital Award, the German Design Award and the Logitech Startup Award from Frank Thelen. We are also supported by the European Union, the Federal Republic of Germany and the Free State of Bavaria.