16 MarThe Business Value of Existing 3D Data in the Age of Augmented and Virtual Reality – Part 2 (@Packt Publishing)
16 MarThe Business Value of Existing 3D Data in the Age of Augmented and Virtual Reality – Part 1 (@Packt Publishing)
Immersive is the most efficient way to communicate something to your customers or to your employees.
With immersive, you are not forced to learn information – you dive into it in a playful experience or in a useful context.
Instead of a picture you have a 360-degree video.
Instead of a blueprint you have an interactive 3D model of the blueprint.
Instead of an instructions manual you have an Augmented Reality guide.
Instead of telling your stories on pure paper you let your audience feel them in a 360-degree experience.
Instead of building an expensive wooden model you can carry a 3D model with you and project it onto any surface in real-size wherever you go.
Instead of playing a game in front of your desktop, you experience the whole environment in Virtual Reality.
Instead of 2D floor plans you have a 3D virtual walkthrough.
Instead of texts you have 3D visualisations.
Instead of driving a car you can do a test drive with a head mounted display in Virtual Reality.
You might acknowledge that this bulleted list could go on and on.
While everything shifts to digital, the main channels to get content to someone today are mobile andRead More